Your best sales associate, for UK stores
An AI personal shopper designed around our primary research into how UK shoppers buy online.
of UK shoppers have already bought via an AI recommendation
leave a site after a failed search instead of trying again
want AI help while shopping on a retailer's own site
Source: Morvo, UK Online Shopping Habits and Attitudes to AI (2026)
One-click install
Live on the Shopify App Store with a free 30-day trial. No engineering project, no onboarding calls required.
Tuned to your sector
Fashion, beauty, health, jewellery, toys and more: Morvo adapts to how people shop in your category.
Privacy-first by design
Engineered to the world's strictest privacy standard. No shopper accounts, no personal profiles.
Proven Results
Sugar Riot
How Sugar Riot increased revenue and conversions with Morvo AI Personal Shopper
Read success storyShoppers who talk to Morvo and buy
Average order value from Morvo conversations
New and returning customer acquisition cost
Revenue returned per $1 spent on Morvo
Two ways to try Morvo
A private view for you and your team only, or open to shoppers is a 30 day free trial for your customers, with Morvo tuned to your brand and measured on revenue.